Case Study: Peter Greenberg WorldWide Website

CBS News Travel Editor and radio host Peter Greenberg needed a website equal to his presence on TV and radio.  The existing site’s template was limiting, and was not generating the traffic he knew it should.  The site was also lacking in multimedia content, and it was difficult to find what you were looking for.

What We Did:

  • Negotiated deal with one of the top companies in the business to develop and host the new site
  • Supervised efforts to migrate existing content to the new platform
  • Coordinated planning and implementation of new content initiatives
  • Supervised SEO strategy


Result:

  • A more than 100% increase in Unique Monthly Visitors in just a few months
  • Cut monthly costs for client by 90%
  • Created better opportunities for revenue generation


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